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Chapter 1: On Equality
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Chapter 2: Struggles for Equality
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Chapter 3: Growing up as Boys and Girls
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Chapter 4: Understanding Media
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Chapter 5: Understanding Advertising
- 5.1 Journey of Advertisement
- 5.2 Sources of Advertisements
- 5.3 Purpose of Advertisement
- 5.4 Guerrilla Promotion
- 5.5 Building Brands, Brand Values and Social Values
- 5.6 Advertising Technique
- 5.7 Types of Advertisements
- 5.8 Making of an Advertisement
- 5.9 Negative Effects of Advertisements
- 5.10 Advertising Regulation In Democracy
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